Curriculum
- 15 Sections
- 104 Lessons
- 10 Weeks
Expand all sectionsCollapse all sections
- Intro3
- Account Setup & Overview4
- Quality Factor4
- Keywords6
- Basics13
- 6.1What is Google Search Network & Display Network Copy
- 6.2Walkthrough of Google Search Campaign Copy
- 6.3Understanding Network Settings Copy
- 6.4Understanding Advanced Location Targeting Copy
- 6.5Setting & Configuring Languages Copy
- 6.6Concept of Daily Budget Explained Copy
- 6.7Understanding Google’s Default Bid Strategy Copy
- 6.8Concept of All Bidding Strategies explained Copy
- 6.9Campaign Start & End Dates Copy
- 6.10Understanding the buyers Funnel Copy
- 6.11Anatomy of Text Ad Copy
- 6.12How to Write Perfect Text Ads Copy
- 6.13Understanding for Initial CPC Bids Copy
- Dynamic Ad6
- Display Ad11
- 8.1Introduction to Google Display Ads Copy
- 8.2Basic Walkthrough Display Campaign Copy
- 8.3Targeting Options in Display Ads Copy
- 8.4Frequency Capping Settings in Display Ads Copy
- 8.5Content Exclusion Settings in Display Campaign Copy
- 8.6Devices Targeting Settings in Display Campaign Copy
- 8.7vCPM & eCPC Bidding in Display Campaign Copy
- 8.8Understanding the Ad Section in Display Ads Copy
- 8.9Creating the Banner Ad Copy
- 8.10Creating Gmail Display Campaigns in Display Ads Copy
- 8.11How to Run Smart Display Campaigns Copy
- Retargeting11
- 9.1What is Retargeting Copy
- 9.2How to link Google Ads to Google Analytics Copy
- 9.3How to Create Google Analytics Audiences for Google Ads Copy
- 9.4How to Creating Goals in Analytics & Importing to Google Ads Copy
- 9.5Conversions & Tracking in Google Ads Copy
- 9.6Understanding Attribution Models in Google Analytics Copy
- 9.7Creating Remarketing List Search Ads Copy
- 9.8Creating Display Ads for Remarketing Copy
- 9.9How to Optimize YouTube Discovery Ads Keywords Copy
- 9.10Understanding Important Video Metrics 2021 Copy
- 9.11YouTube Remarketing Audience Explained Copy
- Video Ads9
- 10.1Introduction to Video Ads Copy
- 10.2How To Link Adsense To Your Youtube Channel Tutorial Copy
- 10.3How To Setup Your YouTube Ads Campaign Copy
- 10.4How To Set Up YouTube In Stream Ads That Convert Copy
- 10.5How to Create Video Discovery Ads Copy
- 10.6How to Creating Sequence Video Ads Copy
- 10.7Placement Targeting For YouTube Ads Copy
- 10.8How to Creating YouTube Display Campaigns Copy
- 10.9How to Create YouTube Outstream Video Ads Copy
- App Ads4
- Shopping Ads8
- 12.1What are Google Shopping Ads? Copy
- 12.2How to Creating Google Merchant Center & Connecting it with Website Copy
- 12.3How to Generate Product Feed Copy
- 12.4Uploading the Feed to Google Merchant Center Copy
- 12.5How to Link Google Merchant Center to Google Ads Copy
- 12.6Create a Google Shopping Campaigns Copy
- 12.7Understanding Dynamic Remarketing PLA & Doing Configurations Copy
- 12.8How to Create a Dynamic Remarketing Campaign in Shopping Ads Copy
- Report2
- Misc11
- 14.1How to Set Up Google Smart Shopping Campaign Copy
- 14.2How To Use Google Ads Dynamic Keyword Insertion Copy
- 14.3Understanding Script, Upload & Implementing them Copy
- 14.4What is Shared Budget in Google Ads & How to Use it Copy
- 14.5Auction Insights in Google Ads Copy
- 14.6Labels in Google Ads & Their Importance Copy
- 14.7Automated Rules in Google Ads with Examples & Cases Copy
- 14.8Advance Concept – Countdown & if function in Google Ads Copy
- 14.9How To Create Google Ads Similar Audience Copy
- 14.10How to Set Up Call-Only Campaigns Conversion in Google Ads Copy
- 14.11How to Create Call-Only Campaigns Copy
- KPI5
- Bidding Strategies7
- 16.1Bidding Strategies: Target Search Page Location Copy
- 16.2Bidding Strategies: Target ROAS Copy
- 16.3Bidding Strategies: Target CPA Copy
- 16.4Bidding Strategies: Target Outranking Share Copy
- 16.5Bidding Strategies: Maximize Clicks Copy
- 16.6Bidding Strategies: Enhanced CPC Bidding Copy
- 16.7Bidding Strategies: Manual CPC Bidding Copy
